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    BRAND CONCEPT

    BRAND CONCEPT

    Weaving Time, Connecting Traces.


    At FUKUBORI, we see clothing not just as objects, but as vessels of time.
    Every texture of fabric, every stitch, carries the wisdom of its maker, the craftsmanship of its era, and the marks of time itself.

    We do not simply replicate the past—we edit it.
    By carefully reconstructing garments, we serve as a bridge, carrying forward the legacy of bygone eras and reviving their value in the present.
    A garment that deepens with time, becoming a part of your everyday life.

    FUKUBORI

    BRAND POLICY

    1. All are made up of off-white color only.
    2. The back of the body is printed with a plaid pattern.
    3. Created through destruction and exploration.

    [All items are made of off-white only]
    I edit, but I don't design.

    Kinari is a rough sackcloth called "toile"
    It is the pride of the pattern maker, but also the deprivation of color of its context.

    Eliminate the image of color and look at the structure itself.
    By adding nothing, you can embody the present moment.

    [Grid print on the back of the body]
    The fabric is printed before cutting to make the grain (direction of the fabric) visible.

    It does not directly affect the quality of the product.
    But it is a testament to the transparency that underpins the brand's foundation.

    [Created from destruction and exploration]
    I decided not to do the design.
    This is what our beloved vintage wines make a reality.

    Thoroughly researched and edited.
    That is proof that you are a pattern maker and a researcher.

    ITEM

    What is good clothing?

    Beautiful stitching, comfort and functionality.
    Of course, FUKUBORI pursues these things,
    A piece born from deep thought and passion.

    The creator's thoughts are there.
    That is the only requirement for good clothing.

    Clothes require deep insight.

    "It also silences nerds."
    Creating things with depth.

    FUKUBORI REPORT

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